A beloved Bronx business owner known as the Ice king is honored with a street renaming three years after his tragic death.

The distinctive carts toting the slushy treat are an iconic symbol of New York summers but they're so much more for employees of the company Delicioso Coco Helado.

"It helps me to pay my rent, have a phone, buy groceries, take care of my family," said Wilson Hostos, a Delicioso Coco Helado employee.

Their story is not too different from that of the company's founder, Alfredo Thiebaud, who died suddenly three years ago when the rolling security gate at his business crashed down on him.

Tuesday, those employees, elected officials and members of the community gathered to acknowledge Thiebaud's contributions and unveil a sign officially renaming the corner where Thiebeaud's business stands.

"We are so grateful. It's an acknowledgement of all the work that he's done," said Sophia Pastora, Thiebaud's daughter.

His work included giving back whenever possible, whether it was offering icees at community events or donating to local causes.

Thiebaud came to the U.S. from Honduras in his 20s. He worked multiple jobs and in his spare time, Thiebaud made his Coco Helado and sold it on city streets.

"People would tell him 'How could we sell it? We want to join.' So he stopped selling to make the products for other people to sell," Pastora said.

That's how Delicioso Coco Helado grew from humble beginnings in Thiebaud's kitchen to a symbol of the American dream for generations of Bronx residents.

"He grew and he never left," said New York City Councilman Rafael Salamanca. "Alfredo employs about 30 immigrant workers, whether they're documented or they're not documented. He gave them work where they're able to provide for their families."

Working for the company wasn't just a job. The employees said Thiebaud treated them like family.

"He was a great person," Hostos said.

"It's important for the South Bronx community and the Latino community to know that we have our heroes," said Bronx Borough President Ruben Diaz, Jr. "We have someone in Alfredo Thibeaud who embodies everything that's good about being a Bronxite, everything that's good about being a human being."

Now, the street sign at the corner of East 161st and Saint Ann's Avenue will be a constant reminder.