A new exhibit showcases the many movie posters that fueled the popularity of the Blaxploitation film era.

It's called "You Won't Bleed Me": How Blaxploitation Posters Defined Cool and Delivered Profits."

Adam Howard, curator of the exhibit, stopped by Live at 10 to discuss the thought-provoking exhibit at Poster House in Chelsea.

It bills itself as the only museum in the country dedicated exclusively to the global history of posters.